Inbound Marketing Pricing

Transparent, results-focused marketing

Our aim is to be completely transparent about inbound marketing pricing, which is why we use a points-based system. All our packages are set as a certain number of points per month.

Some companies we've worked with

Below are just some of the clients we have helped on their inbound marketing journey to increase traffic, leads and sales.
Specialist Orthodontic Group
Fulford Nursing Home
Damira Dental
The Minster Clinic
Quarto consulting
Thomson Reuters, client of MM:Growth

Why points-based pricing?

By using points-based inbound marketing pricing, we make sure you're getting the full potential of every pound spent. The time taken to deliver it is on us, and you simply pick how fast you want to go. It also means:
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Deliverables, not time

This means you have maximum flexibility, paying for the work delivered and not how long it takes.

Fully tailored package

We'll work with you to tailor a package which helps drive you forward, whilst staying inside your budget.

Two-way conversation

We take time to understand your challenges, and recommend what's best for you, not what's best for us.

Reassignable points

You can reassign points to another project in a month, eliminating the problem of re-quoting or ask for more money.

Build your own
inbound marketing package

Get an estimation of what marketing investment is needed by using the tool below.

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0$

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Your blog post options

Choose how many blog posts would you like written each month, then hit the "next step" button.


0$/month

You need to select an item to continue

NEXT STEP

Your conversion offer options

Choose how frequently will you want to release a new downloadable content offer, then hit the "next step" button.


0$/month

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NEXT STEP

Your social media options

Choose how much social media marketing support will you need, then hit the "next step" button.


0$/month

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NEXT STEP

Your Google Ads (PPC) options

Choose how many Google Ads (PPC) campaigns do you want to run, then hit the "next step" button.

1 campaign per month

Recommend minimum number of campaigns.

Select your own number of campaigns. Minimum 2, maximum 50 per month.


0$/month

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Your SEO (Search Engine Optimisation) options

Choose how much search engine optimisation support will you need, then click the "next step" button.

Basic SEO

Entry-level SEO package. Can be focused locally or nationally.

Advanced SEO

Most popular SEO package. Can be focused locally or nationally.

Ultimate SEO

Most comprehensive SEO package. Can be focused locally or nationally.


0$/month

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Optional extras

Tick as many, or as little, as you'd like. Then, once you're done, click the "next step" button.

Facebook Ads management

Full management of your Facebook Ads account, including research, setup, testing and reporting.

On-site optimisation

Regular on-site checks to improve keyword rankings, and how well your site performs with search engines.

Email & CRM management

Monthly newsletter roundup and lead nurturing campaigns setup. Regular CRM reporting included.


Website hosting

Reliable hosting, including updates if anything goes wrong with your site, such as downtime, security issues, etc.

Content coaching

Monthly accountability and coaching for any content you produce in-house, review calls and feedback.


0$/month

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What is the size of your business?

Small business

0 to 10 full-time employees

Medium-sized business

11 to 50 full-time employees

Large business

50 to 100 full-time employees

Enterprise business

101+ full-time employees


0$/month

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How fast do you want to grow your business?

This gives us an indicator as to how fast your marketing needs to be deployed. Once selected, hit the next button.

Stick where we are

0% year-on-year growth

Steady growth

Up to 10% year-on-year growth

Large growth

10% to 30% year-on-year growth

Lightning fast growth

Over 30% year-on-year growth


0$/month

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Estimated monthly retainer

Your monthly marketing investment is:

/month

Summary of package

Description Information Quantity Price
Discount :
Total :/month

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Included in every retainer

In addition to everything listed above, our inbound marketing pricing also includes the following:

Dedicated Account Manager

This will be your go-to person as you work with MMG, here to answer questions, bounce ideas off, and more.

Fortnightly reporting

We'll present a report every 2 weeks to keep you appraised of progress, as well as the overall ROI of your marketing.

Quarterly strategy

We revisit strategy periodically to make sure your marketing is still aligned with your goals, and that you're getting everything you need from us.

What if I'm not ready?

We're here to help businesses who recognise that marketing is all about trust, and businesses who want to use their marketing to generate the very best leads and relationships based on trust. But we recognise that our approach isn't for everyone. If you're not ready to start yet, or you're not sure, that's no problem, you can always take a look at our blog for advice.

Download our inbound marketing pricing guide

Our guide to inbound marketing pricing keeps things simple. Fill in the form to get the pricing right at your fingertips.
Inbound marketing pricing guide

Frequently asked questions

Take a look at some of our common questions we get asked before working together. Don't see your question on there? Drop us a message and we'll get it answered.

Why are we so expensive?

It’s true that our inbound marketing pricing may be higher than other agencies, or freelancers.

 

However, our monthly retainers are designed to be a fully bespoke, all-encompassing marketing team, comprising of all the elements you need, including blogging, SEO, social media, PPC, landing pages, email marketing and more.

 

So, in actual fact, to get a full marketing team for the price you pay, means you’ll achieve more than getting the elements from several different places.

Can I mix and match the packages?

Absolutely! The packages are designed to give you an indicator of what you could be spending on a monthly basis. Before we start working together, we’ll work together to craft a package tailored to you.

 

If there’s an element you want taking out, or even adding from another package, just let us know and we’ll amend your package accordingly.

Are there any hidden costs?

Nope. We decided to use a points-based approach so that you have complete transparency over your marketing spend.

 

If any additional costs arise, such as new software setup, we’ll inform you before any action is taken, so that you’re not hit with a surprise bill at any point.

Do "points" translate to hours?

Yes and no. The great thing about points is that the time it takes to complete a job is on us. If something takes longer than expected, the points don’t go up, and there won’t be a surprise bill. Using points allow us to offer a streamlined product to you, with everything from planning, execution and reporting included.

Do I have to meet fortnightly?

One of the (many) things we pride ourselves on is the extra contact time with you as a client. Some agencies will meet monthly, some even longer.

 

For us, we’re fully invested in working with you and work to become an extension of your team, which is why we put extra effort in to meet with you regularly, even if it’s a 5-minute call, or a 50-minute call.

How long will it take to see results?

Depending on the marketing you’ve done so far, and the level of package you choose, you can expect to see some initial results and your marketing paying off between 3 and 6 months, with more significant growth starting to develop between the 6 and 18 month mark.

 

It’s important to remember though that your marketing is about building trust with your audience, which is built on the marketing machine that is content, SEO, PPC and more. If you’re looking for faster results, it’s always worth adding more elements to your package such as additional blog post copywriting or PPC campaigns.

Can't I just hire a marketing person in-house?

Yes, you absolutely can. But…

 

The chances of hiring one lone employee who is proficient in all the marketing elements are very slim. They won’t have all the skills, know-how or even the experience to offer the same level of service you can get here at MMG.

 

With us, you get an entire marketing team, not just one person. Collectively, we have years of marketing experience to call upon, knowing what works and doesn’t work so that you don’t waste any time in getting results.

Plus, our package prices are very transparent. With an employee, there are lots of hidden costs such as NI contributions, pensions, bonuses, equipment, training, holidays, sick pay, the list goes on.

What marketing platforms do you use?

We use a variety of tools to deliver your marketing to you. You’ll be introduced to those as we begin working together, so that you have full transparency on what we’re working on.

 

To name a few: WordPress, Agency Analytics, SEMRush, Google Analytics, Google Ads, G-Suite.

How long are your contracts?

For our monthly retainers, we operate on a minimum 12-month contract, with a 3-month notice period.

 

We do this so that we have a show of commitment on both sides: The commitment from you shows you’re 100% in with inbound marketing and seeing the long-term results. For us, we’re committed to deliver a world-class service and helping you leverage your marketing to get the very best leads.

I have a marketing team already, can you work with them?

We firmly believe that no single person knows absolutely everything about marketing, and even the most established marketing teams need help every once in a while.

 

Whilst we usually work with businesses as their outsourced marketing department, we can also work with companies on a consultancy basis, which can work in a number of ways:

 

  • Content BLUEPRINTTM Workshops, to build a content-driven marketing plan.
  • Monthly content coaching, to help you review and optimise your marketing and truly embrace the “They ask, you answer” methodology.
  • Buy-in workshops to build a marketing culture and get entire teams on board with marketing and it’s alignment with sales.
Start your marketing off on the right foot.

Let's have a chat about how you can leverage your marketing to build trust with your audience and get the very best leads.

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